You delivered a stunning gallery.
You captured the moment.
You got the lighting, the pose, the edit — perfect.

But then your client goes to post it on Instagram…
…and they upload a blurry screenshot of your photo with zero tags and weird cropping.

Cringe.

Not only does your work lose impact — you lose potential referrals, reach, and authority.

Why?

Because most photographers are missing a key piece of the modern client experience.

Let’s talk about what your clients really want… and how you can give it to them (without doing more work). 

Clients Don’t Just Want Photos.

They want content.

Today’s clients are online — constantly.
Whether they’re newly engaged, graduating, building a brand, or welcoming a baby…

They’re not just hiring you for memories.
They’re hiring you for material.

The kind they can:

• Post to Instagram Stories ✨
  
  

• Turn into a Reel 🎞
  
  

• Share on TikTok 📱
  
  

• Get DMs and compliments from 🧡
  
  

The Unspoken Expectation

Most clients won’t ask:

“Do you also make Reels?”
“Will you format this for Instagram?”

But they’re secretly hoping you do.

Because here’s what they’re thinking:

• “How am I supposed to turn this gallery into something cool to post?”
  
  

• “I don’t know what looks best…”
  
  

• “Can someone just do this for me?”
  
  

When you don’t provide post-ready content, they:

• Post whatever they can figure out on their own
  
  

• Don’t tag you (or forget to)
  
  

• Lose the “wow” factor in the share
  
  

• Don’t give you the credit you deserve
  
  

And that’s when content creators — not photographers — start winning the job.

How You Can Stand Out Instantly

Want to make your work go further?

Give them content that’s ready to post.

Add a Reels package.
Bundle a carousel.
Include a teaser video in their delivery.

Even better — automate all of it with Driply.

🚀 Driply Turns Your Photos into Reels & Carousels in Seconds

Here’s what you do:

1. Upload your photo set to Driply
   
   

2. Our AI builds social-ready content (Reels, carousels, stories)
   
   

3. You download and deliver it with the gallery
   
   

That’s it.

Your client gets:

• Something fun to post
  
  

• Something beautiful they’re proud to share
  
  

• A reason to tag you and promote your work
  
  

And you get:

• More word-of-mouth
  
  

• More bookings
  
  

• A reputation for delivering premium, modern content
  
  

💰 Bonus: Turn It Into an Easy Upsell

Want to add $150–$300 to every shoot?
Offer Driply-made Reels as an add-on package.

Clients will gladly pay more when they feel:

✅ Socially supported
✅ Professionally seen

✅ More excited to post

➡️ Ready to upgrade your packages? Try Driply now →